Do you find yourself DOING a lot of things, but seem to be getting no where? Maybe it's because you are being busy and not productive. Productive and busy are totally two different worlds a part. I call busy the treadmill syndrome, you are sweating, you are moving, your legs hurt, but you are in the same place. You even brag that you went five miles, but actually it was the same as you riding around in a circle in your car.
Successful people have learned it's not about being busy, but being productive. Productive people can do less than a busy person, but have greater results. Let me give you an example, I am a professional speaker and I provide leadership training to corporations. Each week I devote a certain amount of time to introducing myself and my services to new potential clients. I must ensure that the corporations I contact need my services and can afford my services. I could send out 100 emails to companies that don't need or cannot afford my services. Now to say I sent out 100 emails may sound impressive, but it's not productive. See, I could send out five emails to the "RIGHT" cliental, receive two conformations back, and that would be more productive than receiving 25 emails from the wrong client. So, do an assessment on your activities, are they really returning value to you, or are you wasting time, effort, money and energy. The Law of Productivity says I receive high value return for my efforts. Remember, Think Better, Live Better
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AuthorDr. Will is an author, speaker and leadership consultant.... Archives
January 2015
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